MONTH ONE - To have accomplished the following:
1. Contact the upline sponsor I spoke with or the parent
company itself regarding joining my program of choice and
join.
2. Contact local authorities about regulations regarding home based business a-nd do what needs to be done to comply.
3. Review information and promotional materials sent by company and have a working knowledge of the products and how the program works.
4. Review promotional and sales materials and decide on an advertising and sales budget.
5. Call my upline sponsor and/or the Company to see if they have any tips on getting started, suggestions etc, that may not have been in the materials given.
6. Decide on a marketing plan and place it in motion.
7. If I have decided to set up a separate telephone #, 800# or Voice mail system, get the information and get it in the works.
8. Set up a system for tracking my income and expenses, and for keeping track of responses so that I can determine the effectiveness of my advertising.
9. Set up a database for keeping track of my customer base
and leads.
MONTH TWO - To have accomplished the following:
1. Placed my first one or two print ads, or passed out flyers, etc. as planned.
2. Complied a list of Civic, Professional and Business Organizations that I might wish to join to help promote my business.
3. Created an information packet of materials to be sent out to individuals who respond to my advertising.
4. Sponsored at least one new member into my organization.
5. Look into whether there is a postcard that has been created by my upline sponsor or the company which has been tested and proven effective. If yes use it, if no, create one.
6. Send out at least 50 postcards.
7. Decide if I want to take Checks by Phone or become a Credit Card merchant. If yes, start gathering information.
MONTH THREE - To have accomplished the following:
1. Determined whether my initial advertising efforts are
working, expand them if they are and modify them if they
are not.
2. Explore and place into action at least two new promotional or advertising avenues.
3. Sponsored at least two new members into my organization.
4. Contacted any newly sponsored members to help set them on the right course.
5. Send out at least 50 postcards.
MONTH FOUR - To have accomplished the following:
1. Review my advertising and promotional budget to decide if it is adequate, decide if it is being efficiently used and decide what is working and revise if necessary.
2. Join at least one business or professional association to network my business
3. Explore and place into action at least two new promotional or advertising avenues.
4. Sponsored at least two new members and to have helped each of the members under me to have each sponsored one.
5. Call my sponsor to "chat", exchange information, tips
strategies etc.
6. Look over my lead tracking with regard to my postcard mailing and decide whether its working. If yes...
7. Send out at least 100 post cards. If no...
8. Think about whether the postcard message needs to be changed, is the mailing list at fault or is this the type of business that does not lend itself to postcard promotion.
MONTH FIVE - To have accomplished the following:
1. Contact people (in person, by phone or mail) who had expressed an interest in the program who for whatever reason decided not to move forward at that time.
2. Re-review advertising and promotional budget and if not working, modify as necessary.
3. Get the names and phone numbers of at least 5 persons associated with my program who are upline of me and call them to see how they are doing and see if they have any suggestions, approaches etc. that I may have missed.
4. Send out at least 100 postcards.
5. Calculate how much it costs to generate a lead and what percentage of those leads are converted.
6. Check with my downline to offer encouragement,
suggestions etc.
MONTH SIX - To have accomplished the following:
1. To be at a break even point or better.
2. Review my entire progress to this point and determine if there is any thing I can be doing to speed things up. And then, to do it!
3. Send out at least 200 postcards.
4. Check with my downline to offer encouragement,
suggestions etc.
